SUSHIRO To The Future : Expo Edition
Sustainable
sushi sourcing.
We all want to continue enjoying delicious sushi.
But various issues are making stable provision of
fishery resources
more challenging every year.
These include the rise in seawater temperature
brought on by climate change,
impact of plastic waste on marine environment,
and aging of the fishing industry workforce.
This is why the tastiness of sushi,
as well as safety and security
will continue to be our top priorities as we strive,
together with manufacturers,
to unlock opportunities for the future of sushi.
Utilizing onshore fish farms to avoid
the impact of harsh weather.
Raising fully farmed fish varieties
from artificially produced seed,
without relying on natural resources.
And promoting initiatives to protect
rich marine ecosystems.
Our aim is to revitalize together,
the future of the fishing industry
by gathering wisdom and technology.
Even as times change,
we want to continue delivering
“Tasty Sushi for All. Tasty Sushi for the Heart.”
in Japan and the world.
Our mission at Sushiro is to pass on the wonderful
culinary culture of Japan to the next generations.
The fish of
tomorrow is here.
Map
Our mission:
to develop the sushi stores
of tommorrow
In the future, we will be able to breed fish in any place, under any conditions.
Being far from the sea, on land, or in a forest will be no issue.
And then you will be able to enjoy delicious sushi anywhere, any time.
Step inside our forest-themed space, familiarize yourself with our mission,
and experience the Sushiro of the future.
*Actual products may differ slightly from the photos and illustrations.
